{"id":746,"date":"2021-10-29T18:21:41","date_gmt":"2021-10-29T18:21:41","guid":{"rendered":"https:\/\/linijos.lt\/works\/forum\/?p=746"},"modified":"2021-11-05T15:16:25","modified_gmt":"2021-11-05T15:16:25","slug":"promotion-of-alternative-proteins","status":"publish","type":"post","link":"https:\/\/hackagrifood.lt\/en\/promotion-of-alternative-proteins\/","title":{"rendered":"Promotion of alternative proteins"},"content":{"rendered":"<h2><strong>Challenge: <\/strong><em>How can we encourage the public to consume more plant or alternative protein products?<\/em><\/h2>\n<p><span style=\"font-weight: 400;\">This challenge is particularly complex and has different possible solutions. Participants who choose this challenge should decide which part of the solution to the challenge they will focus on and why this angle of solution to the problem is the most relevant to them.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b>Context of the challenge problem:<\/b><\/p>\n<p><strong>Cultural aspect:<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Insects as food for humans have received a lot of attention in the last few years. They are now seen as a great alternative that can provide the world\u2019s population with the protein they need in a cheaper and more environmentally friendly way.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Insects as alternative proteins could become a very important part of a sustainable global food system. However, this new source of proteins is challenged by cultural constraints and resistance in the Western world as many Europeans reject insets as a protein altenative.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">How, in your opinion, this cultural prejudice &#8211; both in Europe and in Lithuania &#8211; against alternative insect-derived proteins could be changed?<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><strong>A large part of vegetable protein production is imported:<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Although plant-based proteins have become one of the most dynamically developing segments of the food production, many of such products are made from soybeans. Unfortunately, most of soybeans are imported from outside the EU. This is unsustainable due to logistical costs and the risk of disrupting the food supply chain, so digital or other innovative solutions are needed to encourage farmers to grow plant protein sources (peas, beans etc.) that could be used for local food production. The sector is facing the problem of how to cost-effectively increase the amount of crops that could be the source of plant-based proteins grown in the country?<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><strong>(Un)necessity to make plant-based proteins similar to meat:<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Much of the plant-based proteins production is focused on meat lovers; the aim is often to produce foods that are \u2018instead of meat\u2019 or \u2018equal to meat\u2019. From the first glance such goal seems simple and innocent. However, there is a quite big problem behind it.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Although plant-based foods are usually a more environmentally friendly option than foods containing meat, such products need to be heavily processed and contain many additives to make them more familiar or meat-like to consumers. It is in the interest of food producers to develop less processed foods. Most importantly, it would benefit both nature and business. Therefore, it is necessary to stop processing plant-based foods and to introduce a new strategy (production, marketing, etc.) in order for plant-based and alternative protein products to be accepted by consumers. How should tis srategy look like?<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><strong>New sources of alternative \/ plant-based proteins:<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Although a number of plant-based and alternative protein sources have already been discovered, there is certainly some more untapped potential in this area. What could be new sources for protein? Why, in your opinion, they could succeed in the market?<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Challenge: How can we encourage the public to consume more plant or alternative protein products? This challenge is particularly complex [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":575,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[9],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Promotion of alternative proteins - Hack AgriFood&#039;25<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hackagrifood.lt\/en\/promotion-of-alternative-proteins\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Promotion of alternative proteins\" \/>\n<meta property=\"og:description\" content=\"Challenge: How can we encourage the public to consume more plant or alternative protein products?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hackagrifood.lt\/en\/promotion-of-alternative-proteins\/\" \/>\n<meta property=\"og:site_name\" content=\"Hack AgriFood&#039;25\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-29T18:21:41+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-11-05T15:16:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hackagrifood.lt\/wp-content\/uploads\/2021\/10\/alt_baltymai.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"500\" \/>\n\t<meta property=\"og:image:height\" content=\"500\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Promotion of alternative proteins\" \/>\n<meta name=\"twitter:description\" content=\"Challenge: How can we encourage the public to consume more plant or alternative protein products?\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/hackagrifood.lt\/wp-content\/uploads\/2021\/10\/alt_baltymai.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/hackagrifood.lt\/#website\",\"url\":\"https:\/\/hackagrifood.lt\/\",\"name\":\"Hack AgriFood&#039;25\",\"description\":\"Tarptautinis interaktyvus hakatonas\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/hackagrifood.lt\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/hackagrifood.lt\/en\/promotion-of-alternative-proteins\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/hackagrifood.lt\/wp-content\/uploads\/2021\/10\/alt_baltymai.jpg\",\"contentUrl\":\"https:\/\/hackagrifood.lt\/wp-content\/uploads\/2021\/10\/alt_baltymai.jpg\",\"width\":500,\"height\":500},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/hackagrifood.lt\/en\/promotion-of-alternative-proteins\/#webpage\",\"url\":\"https:\/\/hackagrifood.lt\/en\/promotion-of-alternative-proteins\/\",\"name\":\"Promotion of alternative proteins - Hack AgriFood&#039;25\",\"isPartOf\":{\"@id\":\"https:\/\/hackagrifood.lt\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/hackagrifood.lt\/en\/promotion-of-alternative-proteins\/#primaryimage\"},\"datePublished\":\"2021-10-29T18:21:41+00:00\",\"dateModified\":\"2021-11-05T15:16:25+00:00\",\"author\":{\"@id\":\"https:\/\/hackagrifood.lt\/#\/schema\/person\/d71990c011908ea38e7efe06290d067f\"},\"breadcrumb\":{\"@id\":\"https:\/\/hackagrifood.lt\/en\/promotion-of-alternative-proteins\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/hackagrifood.lt\/en\/promotion-of-alternative-proteins\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/hackagrifood.lt\/en\/promotion-of-alternative-proteins\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/hackagrifood.lt\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Promotion of alternative proteins\"}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/hackagrifood.lt\/#\/schema\/person\/d71990c011908ea38e7efe06290d067f\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/hackagrifood.lt\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/e7f36894b4d76a618412bec7efd5c6c0?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/e7f36894b4d76a618412bec7efd5c6c0?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"sameAs\":[\"https:\/\/hackagrifood.lt\"],\"url\":\"https:\/\/hackagrifood.lt\/en\/author\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Promotion of alternative proteins - Hack AgriFood&#039;25","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/hackagrifood.lt\/en\/promotion-of-alternative-proteins\/","og_locale":"en_US","og_type":"article","og_title":"Promotion of alternative proteins","og_description":"Challenge: How can we encourage the public to consume more plant or alternative protein products?","og_url":"https:\/\/hackagrifood.lt\/en\/promotion-of-alternative-proteins\/","og_site_name":"Hack AgriFood&#039;25","article_published_time":"2021-10-29T18:21:41+00:00","article_modified_time":"2021-11-05T15:16:25+00:00","og_image":[{"width":500,"height":500,"url":"https:\/\/hackagrifood.lt\/wp-content\/uploads\/2021\/10\/alt_baltymai.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_title":"Promotion of alternative proteins","twitter_description":"Challenge: How can we encourage the public to consume more plant or alternative protein products?","twitter_image":"https:\/\/hackagrifood.lt\/wp-content\/uploads\/2021\/10\/alt_baltymai.jpg","twitter_misc":{"Written by":"admin","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebSite","@id":"https:\/\/hackagrifood.lt\/#website","url":"https:\/\/hackagrifood.lt\/","name":"Hack AgriFood&#039;25","description":"Tarptautinis interaktyvus hakatonas","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/hackagrifood.lt\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"ImageObject","@id":"https:\/\/hackagrifood.lt\/en\/promotion-of-alternative-proteins\/#primaryimage","inLanguage":"en-US","url":"https:\/\/hackagrifood.lt\/wp-content\/uploads\/2021\/10\/alt_baltymai.jpg","contentUrl":"https:\/\/hackagrifood.lt\/wp-content\/uploads\/2021\/10\/alt_baltymai.jpg","width":500,"height":500},{"@type":"WebPage","@id":"https:\/\/hackagrifood.lt\/en\/promotion-of-alternative-proteins\/#webpage","url":"https:\/\/hackagrifood.lt\/en\/promotion-of-alternative-proteins\/","name":"Promotion of alternative proteins - Hack AgriFood&#039;25","isPartOf":{"@id":"https:\/\/hackagrifood.lt\/#website"},"primaryImageOfPage":{"@id":"https:\/\/hackagrifood.lt\/en\/promotion-of-alternative-proteins\/#primaryimage"},"datePublished":"2021-10-29T18:21:41+00:00","dateModified":"2021-11-05T15:16:25+00:00","author":{"@id":"https:\/\/hackagrifood.lt\/#\/schema\/person\/d71990c011908ea38e7efe06290d067f"},"breadcrumb":{"@id":"https:\/\/hackagrifood.lt\/en\/promotion-of-alternative-proteins\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/hackagrifood.lt\/en\/promotion-of-alternative-proteins\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/hackagrifood.lt\/en\/promotion-of-alternative-proteins\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/hackagrifood.lt\/en\/"},{"@type":"ListItem","position":2,"name":"Promotion of alternative proteins"}]},{"@type":"Person","@id":"https:\/\/hackagrifood.lt\/#\/schema\/person\/d71990c011908ea38e7efe06290d067f","name":"admin","image":{"@type":"ImageObject","@id":"https:\/\/hackagrifood.lt\/#personlogo","inLanguage":"en-US","url":"https:\/\/secure.gravatar.com\/avatar\/e7f36894b4d76a618412bec7efd5c6c0?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e7f36894b4d76a618412bec7efd5c6c0?s=96&d=mm&r=g","caption":"admin"},"sameAs":["https:\/\/hackagrifood.lt"],"url":"https:\/\/hackagrifood.lt\/en\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/hackagrifood.lt\/en\/wp-json\/wp\/v2\/posts\/746"}],"collection":[{"href":"https:\/\/hackagrifood.lt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hackagrifood.lt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hackagrifood.lt\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hackagrifood.lt\/en\/wp-json\/wp\/v2\/comments?post=746"}],"version-history":[{"count":4,"href":"https:\/\/hackagrifood.lt\/en\/wp-json\/wp\/v2\/posts\/746\/revisions"}],"predecessor-version":[{"id":780,"href":"https:\/\/hackagrifood.lt\/en\/wp-json\/wp\/v2\/posts\/746\/revisions\/780"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hackagrifood.lt\/en\/wp-json\/wp\/v2\/media\/575"}],"wp:attachment":[{"href":"https:\/\/hackagrifood.lt\/en\/wp-json\/wp\/v2\/media?parent=746"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hackagrifood.lt\/en\/wp-json\/wp\/v2\/categories?post=746"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hackagrifood.lt\/en\/wp-json\/wp\/v2\/tags?post=746"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}